Your wholebusiness,in order.
Ordwell OS runs your whole operation — stock, orders, finance, HR and service — on one AI-native backbone. Build on top with your own reports, dashboards and models; we keep the foundation fast and safe.
One place for every number.
Most businesses run on six systems that disagree with each other. Ordwell keeps one live record, so stock, sales and cash always match.
- ProductsSKUs, bundles, pack sizes, barcodes and compliance documents, all linked.
- StockLive quantities across warehouses, 3PLs, FBA and stores, with allocation you can trust.
- OrdersEvery marketplace, web store and wholesale account in one queue, picked and shipped from one screen.
- PurchasingSuppliers, purchase orders, landed costs and inbound containers, tracked from factory to shelf.
- FinanceMargin per SKU and per channel, fees included, posted straight to your accounts.
- People and tasksWho did what, when, with a full history on every record.
A backbone you build on.
Ordwell gives you the data, the core features and the plumbing. You add what makes your business different — and you can go as deep as you like.
- Your requirementsStart from a working system, then shape it to exactly how you run.
- Build it with AIWrite your own reports, dashboards and features with Claude or GPT, right inside Ordwell — or brief us to build them for you.
- Your own skills and modelsTools and AI models that exist nowhere else in the suite, added just for you and running alongside the core.
- We run the foundationYou build on top; we manage the database and security, and keep it fast, backed up and compliant.
- Safeguards built inMake it your own without corrupting the core. Changes are sandboxed, versioned and reversible.
Ask your business anything.
Because every order, invoice, email and ticket lives in one place, the AI can answer with real numbers, down to the customer, the SKU and the day.
AI that runs on your own hardware.
Ordwell sends everyday AI work to small models running on your own machines, and only calls the big cloud models when a job really needs them. You keep the data, and the token bill shrinks.
- Ask questions of your own data in plain English.
- Draft supplier emails, listings and replies from live records.
- Spot slow stock, missed reorders and margin leaks before they cost you.
- Choose your models, set spending caps, and see every call in the log.
What could you save on AI?
Illustrative monthly costs, based on average cloud prices per task. Local models run on hardware you already own; electricity is not included.
Every customer conversation in one inbox.
Service tickets, emails, marketplace messages and texts land in one queue, next to the customer's orders and stock. AI drafts the reply; your team checks it and sends.
- Bring in your existing mailboxes over IMAP or POP3, or connect Microsoft 365 and Google.
- Merge tickets from your current help desk, Amazon buyer messages and eBay.
- Text customers about deliveries and returns, and text your team when something needs them.
- Every email is linked to its order, so nobody has to hunt for context.
Marketing that knows what's in stock.
Your customer, order and stock data powers your campaigns. Build segments in plain English, let AI write the campaign, and push it to Klaviyo, Mailchimp, Salesfire and more.
Segments built from real buying
Ask for the audience you want. Ordwell builds the segment, keeps it updated, and syncs it to your email platform.
Images for every channel
Create product images once from your product data, then send the right size to Amazon, your emails and your slides. Stored with the product, so everyone uses the latest.
Works with the systems you already run.
Keep your ERP, your warehouse system and your accounts. Ordwell connects to them, fills the gaps, and gives you the features you always wanted on top.
Marketplaces and stores
- Amazon
- eBay
- Shopify
- WooCommerce
- OnBuy
- Etsy
- TikTok Shop
ERP and accounting
- Xero
- QuickBooks
- Sage
- NetSuite
- SAP Business One
- Microsoft Dynamics 365
- SellerCloud
- OrderWise
Warehouse and shipping
- Linnworks
- Mintsoft
- ShipStation
- Royal Mail
- DPD
- Evri
- 3PL portals
Customer service
- Zendesk
- Gorgias
- Freshdesk
- Amazon buyer messages
- eBay messages
Marketing
- Klaviyo
- Mailchimp
- Salesfire
- Google Ads
- Meta Ads
Email and messaging
- Any IMAP or POP3 mailbox
- Microsoft 365
- Google Workspace
- Slack
- Microsoft Teams
- SMS (Twilio and others)
- WhatsApp Business
Everything else
- REST API
- Webhooks
- CSV and SFTP
- Zapier, Make and n8n for 1,000+ more apps
Automation inside your own systems.
Build rules in plain steps. They run on your data, in your systems, and tell the right people through email or Slack. No extra subscriptions, no copy and paste.
- When stock runs low
Starter kitfalls below 14 days of cover across all warehouses. - Draft the purchase orderOrdwell picks the supplier, quantity and landed cost from past orders.
- Ask for a yesA message lands in
#buyingon Slack with Approve and Edit buttons. - Send and trackThe PO is emailed to the supplier, and the inbound is expected on the stock screen.
Your team and your paperwork, handled too.
The same backbone runs the admin that usually sprawls across spreadsheets and filing cabinets — so nothing lives in a drawer on its own.
- HRPeople records, roles, holiday and absence, right next to who does what in the system.
- TimekeepingClock-in, shifts and hours from the floor, ready for payroll without re-keying.
- Audit controlsEvery change logged and attributable — make your next audit a breeze, because the evidence is already there.
- Contracts and handbooksIngest your contracts, policies and handbooks so the AI answers from them and flags what's due for review.
An IT and security backbone, built in.
The boring, essential parts are done properly from day one, so you can pass an audit without a project.
Single sign-on and roles
Sign in with Microsoft or Google. Give each person exactly the access their job needs.
Full audit trail
Every change to stock, prices and money is logged with who, when and what changed.
Encrypted everywhere
Data is encrypted in transit and at rest, with keys you can hold yourself.
Your data stays yours
Host in the UK or EU cloud, or on your own servers. Export everything, any time.
Backups you can test
Automatic point-in-time backups, with one-click restore to a test copy.
GDPR ready
Retention rules, data requests and processor records handled inside the system.
Sized for your business, not ours.
Start with the parts you need. Add warehouses, brands and companies as you grow, on the same system.
Single brand
One store, one warehouse, a small team.
- Stock, orders and finance
- Two sales channels
- Local AI on one machine
Multi-channel
Several brands, marketplaces and warehouses.
- Unlimited channels and 3PLs
- Automation and approvals
- Slack, Teams and email
Group
Several companies, countries and currencies.
- Group reporting and intercompany
- Self-hosting and your own AI servers
- Custom integrations and support
Where Ordwell is going.
A business that runs itself day to day, so people spend their time on the work only people can do.
NowOne live record
- Stock, orders, purchasing and finance
- Marketplace and accounting connectors
- Roles, audit log and backups
NextAn assistant that acts
- Local AI models out of the box
- Plain-English questions on any data
- Automation builder with approvals
- One inbox for service, email and SMS
LaterA business on autopilot
- Forecasts that place orders for you
- Agents that handle routine email and tickets
- Campaigns planned from stock and margin
- Early warnings across the whole group
System requirements.
Ordwell runs in the cloud with nothing to install, or on your own kit if you want full control.
| Part | Minimum | Recommended |
|---|---|---|
| Using Ordwell | Any current browser: Chrome, Edge, Safari or Firefox | A 1080p screen for the warehouse and finance views |
| Warehouse devices | Any phone or tablet with a camera for barcode scanning | Android rugged scanners or Bluetooth scanners, plus a label printer |
| Self-hosted server | 4 CPU cores, 8 GB RAM, 100 GB SSD, Docker | 8 cores, 32 GB RAM, 500 GB NVMe, PostgreSQL 16 |
| Local AI, small models | 16 GB RAM, runs on CPU for tagging and short replies | Apple silicon Mac with 32 GB, or a GPU with 12 GB of memory |
| Local AI, larger models | GPU with 16 GB of memory | GPU with 24 GB or more, or a dedicated AI server |
| Any mailbox with IMAP or POP3 access | Microsoft 365 or Google Workspace for two-way sync | |
| SMS | A Twilio or similar SMS account | A UK sender ID for customer texts |
| Network | Standard business broadband | A fixed IP or Cloudflare Tunnel for self-hosted sites |
Get your business in order.
Ordwell OS is opening to a small group of product businesses first. Tell us a little about yours and we'll be in touch.